True to form, Superhuman makes it hard to find their features. What lies behind the magical trap door? An email experience centered on speed, focus, and clever integrations. So you’ve made it past the velvet rope and sucked up your pride about the price. (FWIW, this process has become a popular playbook for VC-backed startups looking to nail product-market fit.) What are Superhuman’s unique features? Vora argued that it was to identify and incorporate feedback from the right users. On the Art of Product Podcast, Superhuman’s co-founder and CEO Rahul Vora defended their on-boarding strategy against claims that it was used to inflate demand. Oh yeah, and you need to enter your credit card info well before you ever step foot in the app. Next, if you’re lucky enough to skip the waiting list, your next two obstacles are a really long Typeform survey (“What do you usually do with emails that do not require further action?”) followed by a 30-minute live consultation (via Zoom screenshare) where you walk a Superhuman specialist through your workflow. The New York Times’ Kevin Roose called Superhuman “a Veblen good” (an economist’s term for virtue signaling) typically reserved for “luxury products that primarily function as status symbols for the rich.”įirst, it’s invite-only, with a reported waiting list of 100k users. Superhuman really wants to be like an annoying New York City nightclub. Let’s examine Superhuman through the following lens: Superhuman‘s $30 promise is that it can make you super at emailing, by enabling you to get through your inbox “twice as fast.”
#Go for gmail review for free
Is it worth it? The Audacity of $30 per monthĪsking users to pay a pretty penny for something that they’re used to getting for free seems like a bad business strategy. And it’s the antithesis of portrait mode: you have to struggle through the 80% on your own, to reap the rewards of the last 20%. Yes, you read that right – $360 a year, for the privilege of checking your Gmail. Superhuman is an app with a rumored 100,000 person waiting list that costs $30 a month. In every case, you’re catapulted across the Pareto Principle, better known as the 80/20 rule. And there’s the Wavestorm (a surf board that resembles a twin-sized mattress) that lets you shred like a mini-Kelly Slater. Getting your clothes tailored instantly boosts your stylishness Clip art from makes dazzling Powerpoints.
Portrait mode is the ultimate high-leverage feature it turns noobs into pros. And instantly, all the photos of my kids look like they were snapped by a pro. That’s the iPhone camera feature that lightly blurs the background, while sharpening your subject’s face. I’m on the permanent hunt for more Portrait Mode in my life.
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